#trends

• Peloton stocks have been doing very well recently, and it got me curious. essentially it’s like gym class, but at home (which, given the current quarantine is perfect timing). you have to pay for the equipment, and I’m assuming the classes themselves are a subscription service.
• what’s crazy to me is how much people spend on these gyms. it’s like that luxury physical gym chain, Equinox.
  • this also relates to popularity of Lululemon, and how going to the gym has become something very different these days.
  • relating also to how affluence is signaled now: it used to be the case that it was material goods, from luxury bags and silverware (suburbia). now, it’s lifestyle affluence, from yoga and meditation retreats to athleisure wear.
• with the quarantine, we will see more things like this: virtual classes
  • education feels like a big deal. all this online tutoring that we’ve done, it should be even more important nowadays.
  • how do we take advantage of the new infrastructure and technology to make it different?
• I’m glad that I’m able to do all of this on my own volition/desire.